Today Jamba! the second largest mobile content distributor which is well-known thanks to the “Crazy Frog” ringtone, announced a partnership with Trixcell.
Jamba! (also Jamster!) will exclusively sell Trixcell’s applications in more than 20 countries.
Our resources tell us that Trixcell is about to announce other partnerships in its move towards the market.
Trixcell founded in 2007 and officially launched at MEM (Mobile Entertainment Market) on May this year. The company develops unique mobile applications that enable users to perform magic with their own mobile phone. The magics are all performed frontally with the assistance of the mobile phone. Trixcell’s catalogue has already 5 applications, each of them is a unique magic trick.
The distribution agreement is critical for Trixcell’s dominance in the market as more and more magicians find the lucrative market of mobile content and aim their efforts in order to penetrate it. While the competition is inevitable thus every hold in the market in its early stages can play as a strong card in the future.
while the applications are very amusing, there is a limitation derived from a social factor. Once an individual purchased the application and did the trick, the probability that his/her close friends will purchase the same application decreases as their potential audience decreased as well. Another challenge is the variety of tricks offered. The lifetime of the trick is the time it takes to do the trick to the people you want to amaze, after that you need another trick… Trixcell should be able to provide long sleeves full of tricks to keep the interest level and to attract existing users to get more tricks.
You can watch the tricks on Trixcell’s site (we are sure you will enjoy it).

Our proposition to you, be the first to have Trixcell’s tricks on your phone because it is always fun to be the first one to have something so unusual on the phone. Remember that the key here is the fun you get when demonstrating to your friends so when other friends download the applications, you will no longer have the satisfaction of doing the trick on them.
We just wait to the first mobile magics company to introduce a “rabbit from the hat” trick or a mobile phone that can cut people in two and then re-attach them.